Public Relations 101

In an effort to counter the public’s perception that California’s Agriculture is wasting our precious water, I noticed the following signage while traveling through the San Joaquin Valley.

Cal Water Signs_8456

 

Cal Water Signs_8455

 

Cal Water Signs_8452

The Plight Of California’s Almonds

As you all know, California is in a midst of an acute drought. This affects all Californians and its prized almond industry. Also coming into play is the honey bee which have been dwindling in numbers not only in California, but the whole country. Almond growers need the honey bees to pollinate their flowers.

According to Mother Jones magazine, it takes about a gallon of water to grow a single almond. Almonds also use 10% of California’s agricultural water supply.  But farmers in California’s Central Valley, the world’s most productive agricultural region, are now paying as much as 10 times more for water than they did before the state’s record drought cut supply. Costs have soared to $1,100 per acre-foot from about $140 a year ago in the Fresno-based Westlands Water District, which represents 700 farms, said Gayle Holman, a spokeswoman.

Although bee colony populations are now starting to rise again, the devastating collapse in honey bee numbers starting 10 years ago have forced high prices in hive rentals. Beekeepers are charging almond pollination fees of as much as $200 to rent a single beehive this season. That’s as much as five times the rate charged in 2004.

So the higher water and bee hive costs are bringing into question the importance of almonds. Do we need them? The almond is America’s favorite nut!

The price of almonds rose from around $2.50 three years ago to over $4 per pound in 2014 according to Vernon Crowder of Fresno’s Rabobank. Farmers started planting new almond trees at an historic rate. Now that the price has dropped 20% since 2014 because of oversupply, the profit margins have dropped due to higher costs of water and bee hives. If the farmers’ profits have been reduced, should they be using much-needed water on almonds?

With that said, the almond growing season is off to a fantastic start as can be seen with the photos below. Almond growing must still be profitable. Hopefully the drought will cease and honey bees continue to make a comeback. Almonds are rich in energy and healthy mono-unsaturated fats. The nuts have good nutrient profile packed with anti-oxidants, dietary fiber, vitamins and minerals. I personally eat a lot of almonds.

 

Almond trees are at full bloom in the San Joaquin Valley of California

 

Almond trees are at full bloom in the San Joaquin Valley of California

 

Almond trees are at full bloom in the San Joaquin Valley of California

 

Almond trees are at full bloom in the San Joaquin Valley of California

 

Almond trees are at full bloom in the San Joaquin Valley of California

 

Prima-Almond-Tree-450w
Almonds on the tree.

Not So Foggy Agriculture

More pics from California’s vast farm country.

Farmland in rural California.
Farmland in rural California.

 

Farmland in rural California.

 

Farmland in rural California.

 

A bright barn in rural California

 

Sagebrush is the dominate feature in California's high desert near Mojave

 

Farmland in rural California.

 

Farmland in rural California.

 

Farmland in rural California.

 

How about a wind farm!
How about a wind farm!

 

The sun sets over farmland in rural California

Foggy Agriculture

Images from California’s San Joaquin Valley and its nut trees(mostly almond)

 

Almond Trees are surrounded by winter fog in California's San Joaquin Valley

 

Almond Trees are surrounded by winter fog in California's San Joaquin Valley

 

Almond Trees are surrounded by winter fog in California's San Joaquin Valley

 

Almond Trees are surrounded by winter fog in California's San Joaquin Valley

 

Farm workers tend to the fields in the San Joaquin Valley of California

 

Rows and Rows of Almond Trees in the San Joaquin Valley, California

 

Almond Trees are surrounded by winter fog in California's San Joaquin Valley